Gollwitzer, P. M. & Sheeran, P. (2006). Implementation intentions and goal achievement: A meta‐analysis of effects and processes. Advances in Experimental Social Psychology 38: 69–119. doi:10.1016/S0065-2601(06)38002-1.

Key takeaways

From the reading, NOTE-1124. Page numbers are the chapter’s.

  • The effect, uncorrected. d = .65 [.60, .70] over 94 tests and 8,461 participants, plan plus goal intention against goal intention alone (p. 92); fixed-effect, mostly students and laboratory tasks.
  • Four problems of goal striving. Getting started d = .61 (k = 52), shielding .77 (k = 21), disengaging from failing goals .47 (k = 3), conserving capability 1.28 (k = 3) (p. 96).
  • The mechanism. Planned cues became more accessible (d = .80, k = 6); planned responses were immediate (.77), efficient under load (.85) and ran without conscious intent (.72), from 3–7 tests each (p. 97). Forming the plan “involves a strategic abdication of effortful action control” (p. 84).
  • Gated by the goal. Plans affected performance only with the goal intention strong and active, so they do not fire mechanically (p. 103).
  • Left open. What happens when a plan fails or does harm: “We do not know yet what happens” (p. 104).

Why this is here

The exchange cited it at turn U10 for the effect of if-then plans on acting on an intention: specifying the situation and the response in advance hands the response to the situation. The abstract agrees and gives the figure (d = .65 over 94 tests).

Corrected 2026-10-24, from the reading. Two things. The d = .65 is not corrected for publication bias, which was checked only by comparing published with unpublished tests; the record should cite the 2024 review (LIT-1488), which finds the bias substantial and a corrected d of about .15. And the link a plan forges is from cue to a response decided in advance, gated by an active goal: in CLAIM-443’s terms a prior over actions, not over which process governs. The claim’s distinguishing case, a change in which response is right, is the one the authors name as unstudied (p. 104). Filed from it: THEORY-913 (the component processes) and THEORY-904 (goal-dependence).